How Can I Make My eBook Engaging and Readable?

I’ve been working on an eBook and want to make sure it’s informative, engaging, and easy to read. I’ve seen some eBooks that feel like walls of text, and I definitely want to avoid that! I’m thinking of using shorter paragraphs, adding visuals, and maybe even incorporating interactive elements. Has anyone tried using storytelling techniques in their non-fiction eBooks?

I also came across an ebook writing company that offers professional formatting and editing services. Do you think working with experts can make a big difference in reader engagement? Or is it better to just focus on writing naturally and keeping the content conversational?

I’d love to hear your thoughts! What strategies do you use to keep your eBook engaging and readable? Do you prefer structured formatting, or do you think writing style matters more? Let’s discuss it!